Business today is just plain nuts. Not that many years ago you could open a local brick and mortar store, have some vendors supply you with wholesale pricing on products and make a decent living. Then the Internet brought competition from all over the world. Not all of the products were nearly as good as what you sold in your store, but it did not matter. People went for the lowest prices. So, you get a website to sell stuff and compete in the marketplace. Then you needed to add web and mobile app development a few years later because every store has an app. Does every store or service need an app? No, they do not. However, customers expect you to have one.
And here is another thing to note about apps. When you do get one for your business, it better be a good one or people will either not use it or delete it from their tablets and mobile phones. To get an app that people will actually use and hopefully enjoy takes a team of geniuses to pull off for the myriad types of businesses that are out there. We chose a web and mobile app development company that understood what we do and how we could make an app that was attractive for our customers to want to download and use.
Oh, and another thing about mobile apps that is important is that they better be coded well to not use too much battery, CPU or graphics resources. If your app is a battery killer, that news will spread on social media and kill your idea faster than anything. If you push too many notifications, it will get annoying and people will delete it too. Well, unless you are pushing notifications about things customers really want or want to know. Such a delicate balance needs to be walked if you enter the world of building an app for your business.